MCC Daily Tribune
MCC Marketing's "Open Doors" Campaign Wins Awards
The "Open Doors" marketing campaign for student recruitment has been winning accolades.
The "Open Doors" television advertising won a Silver Award in the category of Television Advertising Series in the 34th Annual Educational Advertising Awards, a national contest sponsored by the Higher Education Marketing Report.
The campaign has been honored as a finalist for the Pinnacle Awards of the American Marketing Association - Rochester Chapter in the following categories:
- Business to Consumer Integrated Marketing Campaign
- Online Advertising
- TV/Radio Spot
Winners in the Pinnacle Awards competition will be announced on May 1. Each finalist was judged on a scoring rubric of strategy, creative execution and results.
Thanks to Debra Davis, director of marketing, Phil Osterling, specialist, graphic design, and Rosanne Rivers, marketing specialist, for their work on the campaign.
Cynthia Mapes
Marketing and Community Relations
04/24/2019