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Entrepreneurial & Applied Business Studies

A.A.S.
Online Program
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A.A.S.
Online Program

Transform your interest in business into real‑world success.

MCC’s Entrepreneurial and Applied Business Studies A.A.S. gives you the practical skills and mindset to start, manage, or expand a small business. You’ll learn how to identify opportunities, build a business model, understand customers, manage finances, and pitch your ideas with confidence. Whether you want to launch your own venture or bring entrepreneurial thinking to an existing organization, this program blends classroom learning with hands‑on projects that mirror real business challenges. 
AREA OF INTEREST
Business & Entrepreneurial Studies
DEPARTMENT
Business Administration

Getting Started?

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585-292-2200
admissions@monroecc.edu
Program Options
A.A.S.
Associate of Applied Science

What You’ll Learn

In our Entrepreneurial and Applied Business Studies program, you’ll learn: 

  • Business Planning — Develop full business plans, including mission, market analysis, and financial projections. 
  • Marketing Strategy — Learn branding, digital marketing, customer targeting, and promotional planning. 
  • Financial Management — Understand budgeting, cash flow, pricing, and small‑business accounting. 
  • Opportunity Analysis — Evaluate markets, competitors, and customer needs to spot viable business ideas. 
  • Innovation & Creativity — Use design thinking and problem‑solving tools to generate and refine ideas. 
  • Entrepreneurial Mindset — Build resilience, adaptability, leadership, and decision‑making skills. 
  • Pitching & Presentation — Craft persuasive pitches and present your business concept to stakeholders. 

Build Key Skills

Creativity
Strategy
Resilience
Interested in something else? Explore by your interests
 

Where Can Entrepreneurial Studies & Applied Business Studies Take You?

A degree in Entrepreneurial and Applied Business Studies can take you into roles where you build, manage, or grow business ventures — whether launching your own company, expanding a current business, joining a family enterprise, or stepping into leadership within a small business or entrepreneurial team. MCC’s curriculum builds the business planning, marketing, management, and problem‑solving skills that prepare you to make an impact across Rochester’s diverse business community.

Career Opportunities

  • Entrepreneur — start and grow your own venture 
  • Small Business Owner — operate a product or service‑based business  
  • General Manager — oversee daily operations and staff  
  • CEO — lead strategic direction for a growing company  
  • Venture Capital Associate — support investment decisions for new ventures 

Where You Could Work

  • Small businesses — retail, service, or specialty shops  
  • Family-owned companies — leadership or operations roles  
  • Startups — fast‑paced, innovation‑driven teams 
  • Entrepreneurial departments within larger organizations — new product or venture groups  
  • Professional service firms — consulting, marketing, or business support roles 

Local Employers

  • Rochester Chamber of Commerce — supports local business growth 
  • NextCorps — startup incubator and entrepreneurial hub 
  • Rochester Economic Development Corporation (REDCO) — small business financing and support 
  • High Tech Rochester — business accelerator programs 
  • Local small businesses across retail, food service, trades, and professional services 

Ready to Apply?

Applying to MCC is free, with no college essay or test scores required.
Apply Now
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Program Details

Earn your Entrepreneurial and Applied Business Studies A.A.S. degree at MCC and learn to launch, manage, and grow a small business through hands‑on coursework. 
A.A.S.

Associate of Applied Science

MCC’s Entrepreneurial and Applied Business Studies A.A.S. degree provides aspiring entrepreneurs and small-business professionals with practical skills in business planning, accounting, marketing, management, and problem-solving to launch, grow, or lead successful ventures.

Length

2 years / 60-63 credit hours
Students typically complete this program in 4 semesters of full-time study.

Location

Brighton Campus & Online

PROGRAM REQUIREMENTS

A.A.S. Courses & Prerequisites
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Quality Education That Fits Your Budget

MCC’s low tuition, plus financial aid like grants and scholarships, make your education possible.
Financial Aid Available Scholarships

Your Path to Success

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Stay on Track with a Success Coach

Your Student Success Coach will help you choose classes, plan your path, and stay on track from your first semester through graduation. They’re here to support your goals and connect you with the resources you need to succeed.

100% Online

Need a flexible schedule? This program’s coursework can be completed 100% online. 

Get More Information

 

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