MAR-200

Principles of Marketing

This course examines the business function of Marketing. Students will learn how marketers deliver value in satisfying customer needs and wants, determine which target markets the organization can best serve, and decide upon appropriate products, services, and programs to serve these markets. Topics include branding and product development, pricing strategies, marketing research, promotion, supply chain management and service marketing. Marketing metrics will be used throughout the course to assess the impact of marketing strategies. Three class hours.

Prerequisites

BUS 104 with a C or better and (MTH098 with a C or better or MCC Level 6 Mathematics placement.)

MAR-200 Sections for Spring 2020

With the following scheduling option(s)

6 Sections Offered

MAR-200, Section 002

CRN #27297
Traditional (In-Person)

Instructor(s)

Gerald Marx

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureBrighton Campus
Building 12, Room 107
Jan 21st, 2020 – May 23rd, 2020Monday, Wednesday, Friday
9:00 am - 9:50 am
Type Lecture
Location Brighton Campus
Building 12, Room 107
Date(s) Jan 21st, 2020 – May 23rd, 2020
Day / Time Monday, Wednesday, Friday
9:00 am - 9:50 am

MAR-200, Section 004

CRN #27299
Traditional (In-Person)

Instructor(s)

Gerald Marx

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureBrighton Campus
Building 12, Room 109
Jan 21st, 2020 – May 23rd, 2020Monday, Wednesday, Friday
11:00 am - 11:50 am
Type Lecture
Location Brighton Campus
Building 12, Room 109
Date(s) Jan 21st, 2020 – May 23rd, 2020
Day / Time Monday, Wednesday, Friday
11:00 am - 11:50 am

MAR-200, Section 013

CRN #27308
Principles of Marketing-WR
Traditional (In-Person)

Instructor(s)

John Striebich

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureBrighton Campus
Building 12, Room 107
Jan 21st, 2020 – May 23rd, 2020Tuesday, Thursday
12:30 pm - 1:50 pm
Type Lecture
Location Brighton Campus
Building 12, Room 107
Date(s) Jan 21st, 2020 – May 23rd, 2020
Day / Time Tuesday, Thursday
12:30 pm - 1:50 pm

MAR-200, Section 014

CRN #27309
Princ of Market-COIL-WR-SV
Traditional (In-Person)

Instructor(s)

Kathleen Borbee

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureBrighton Campus
Building 12, Room 107
Jan 21st, 2020 – May 23rd, 2020Tuesday, Thursday
2:00 pm - 3:20 pm
Type Lecture
Location Brighton Campus
Building 12, Room 107
Date(s) Jan 21st, 2020 – May 23rd, 2020
Day / Time Tuesday, Thursday
2:00 pm - 3:20 pm

***Open Educational Resources (OER) Courses have eliminated or reduced course material costs.***

MAR-200, Section SL1

CRN #27313
Principles of Marketing-WR-SV
Online/Virtual Campus (asynchronous)

Instructor(s)

Kathleen Borbee

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureOnline
Jan 21st, 2020 – May 23rd, 2020N/A
Type Lecture
Location Online
Date(s) Jan 21st, 2020 – May 23rd, 2020
Day / Time N/A

***Instructor permission is required to register for SLN (online) sections as of three days before the official class start date. Please contact the instructor directly. No permission is necessary prior to that date.***

MAR-200, Section SL2

CRN #27314
Principles of Marketing-WR-SV
Online/Virtual Campus (asynchronous)

Instructor(s)

Kathleen Borbee

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureOnline
Feb 24th, 2020 – May 23rd, 2020N/A
Type Lecture
Location Online
Date(s) Feb 24th, 2020 – May 23rd, 2020
Day / Time N/A

***Instructor permission is required to register for SLN (online) sections as of three days before the official class start date. Please contact the instructor directly. No permission is necessary prior to that date.***

***Open Educational Resources (OER) Courses have eliminated or reduced course material costs.***