SMT-217: Sport Marketing
- 3 Credit Hours
- Health and Physical Education Department
- Spring 2020
Course Description
The course focuses on the theoretical backbone that makes sport marketing such a unique and vibrant subject and focuses on marketing in a sport-specific context. Students will learn how to build a sport marketing plan, study the behaviors of sport consumers, and gain an understanding of market segmentation and pricing. Exploration of promotion, sales, distribution, and public relations in sport are key aspects of the course. Three class hours.
SMT-217 Sections for Spring 2020
2 Sections Offered
SMT-217, Section 001
CRN #30857
Traditional (In-Person)
Scheduled Meeting Times
Type | Location | Date(s) | Day / Time |
---|---|---|---|
Lecture | Brighton Campus Building 09, Room 145 | Jan 21st, 2020 – May 23rd, 2020 | Tuesday, Thursday 11:00 am - 12:20 pm |
Type | Lecture |
Location | Brighton Campus Building 09, Room 145 |
Date(s) | Jan 21st, 2020 – May 23rd, 2020 |
Day / Time | Tuesday, Thursday 11:00 am - 12:20 pm |
SMT-217, Section SL1
CRN #31606
Online/Virtual Campus (asynchronous)
Scheduled Meeting Times
Type | Location | Date(s) | Day / Time |
---|---|---|---|
Lecture | Online | Jan 21st, 2020 – May 23rd, 2020 | N/A |
Type | Lecture |
Location | Online |
Date(s) | Jan 21st, 2020 – May 23rd, 2020 |
Day / Time | N/A |
***Instructor permission is required to register for SLN (online) sections as of three days before the official class start date. Please contact the instructor directly. No permission is necessary prior to that date.***