MAR-200: Principles of Marketing
- 3 Credit Hours
- Business Administration Department
- Fall 2021
Course Description
This course examines the business function of Marketing. Students will learn how marketers deliver value in satisfying customer needs and wants, determine which target markets the organization can best serve, and decide upon appropriate products, services, and programs to serve these markets. Topics include branding and product development, pricing strategies, marketing research, promotion, supply chain management and service marketing. Marketing metrics will be used throughout the course to assess the impact of marketing strategies. Three class hours.
Prerequisites
BUS 104 with a C or better and (MTH098 with a C or better or MCC Level 6 Mathematics placement.)
MAR-200 Sections for Fall 2021
4 Sections Offered
MAR-200, Section SL2
Scheduled Meeting Times
Type | Location | Date(s) | Day / Time |
---|---|---|---|
Lecture | Online | Sep 27th, 2021 – Dec 23rd, 2021 | N/A |
Type | Lecture |
Location | Online |
Date(s) | Sep 27th, 2021 – Dec 23rd, 2021 |
Day / Time | N/A |
***Instructor permission is required to register for SLN (online) sections as of one day before the official class start date. Please contact the instructor directly. No permission is necessary prior to that date.***
MAR-200, Section 004
Scheduled Meeting Times
Type | Location | Date(s) | Day / Time |
---|---|---|---|
Lecture | Remote (Zoom Meeting) | Aug 26th, 2021 – Dec 23rd, 2021 | Monday, Wednesday, Friday 12:00 pm - 12:50 pm |
Type | Lecture |
Location | Remote (Zoom Meeting) |
Date(s) | Aug 26th, 2021 – Dec 23rd, 2021 |
Day / Time | Monday, Wednesday, Friday 12:00 pm - 12:50 pm |
***Open Educational Resource (OER) Courses have eliminated or reduced course material costs***
MAR-200, Section 014
Scheduled Meeting Times
Type | Location | Date(s) | Day / Time |
---|---|---|---|
Lecture | Brighton Campus Building 12, Room 109 | Aug 26th, 2021 – Dec 23rd, 2021 | Tuesday, Thursday 11:00 am - 12:15 pm |
Type | Lecture |
Location | Brighton Campus Building 12, Room 109 |
Date(s) | Aug 26th, 2021 – Dec 23rd, 2021 |
Day / Time | Tuesday, Thursday 11:00 am - 12:15 pm |
MAR-200, Section SL1
Scheduled Meeting Times
Type | Location | Date(s) | Day / Time |
---|---|---|---|
Lecture | Online | Aug 26th, 2021 – Dec 23rd, 2021 | N/A |
Type | Lecture |
Location | Online |
Date(s) | Aug 26th, 2021 – Dec 23rd, 2021 |
Day / Time | N/A |
***Instructor permission is required to register for SLN (online) sections as of one day before the official class start date. Please contact the instructor directly. No permission is necessary prior to that date.***