SMT-217: Sport Marketing
- 3 Credit Hours
- Health and Physical Education Department
- Spring 2022
Course Description
The course focuses on the theoretical backbone that makes sport marketing such a unique and vibrant subject and focuses on marketing in a sport-specific context. Students will learn how to build a sport marketing plan, study the behaviors of sport consumers, and gain an understanding of market segmentation and pricing. Exploration of promotion, sales, distribution, and public relations in sport are key aspects of the course. Three class hours.
SMT-217 Sections for Spring 2022
1 Section Offered
SMT-217, Section SL1
CRN #31606
Online/Virtual Campus (asynchronous)
Scheduled Meeting Times
Type | Location | Date(s) | Day / Time |
---|---|---|---|
Lecture | Online | Jan 24th, 2022 – May 26th, 2022 | N/A |
Type | Lecture |
Location | Online |
Date(s) | Jan 24th, 2022 – May 26th, 2022 |
Day / Time | N/A |
***Instructor permission is required to register for SLN (online) sections as of one day before the official class start date. Please contact the instructor directly. No permission is necessary prior to that date.***