MAR-200: Principles of Marketing
- 3 Credit Hours
- Business Administration Department
- Fall 2022
Course Description
This course examines the business function of Marketing. Students will learn how marketers deliver value in satisfying customer needs and wants, determine which target markets the organization can best serve, and decide upon appropriate products, services, and programs to serve these markets. Topics include branding and product development, pricing strategies, marketing research, promotion, supply chain management and service marketing. Marketing metrics will be used throughout the course to assess the impact of marketing strategies. Three class hours.
Prerequisites
BUS 104 with a C or better and (MTH098 with a C or better or MCC Level 6 Mathematics placement.)
MAR-200 Sections for Fall 2022
4 Sections Offered
MAR-200, Section SL2
Scheduled Meeting Times
Type | Location | Date(s) | Day / Time |
---|---|---|---|
Lecture | Online | Sep 26th, 2022 – Dec 16th, 2022 | N/A |
Type | Lecture |
Location | Online |
Date(s) | Sep 26th, 2022 – Dec 16th, 2022 |
Day / Time | N/A |
***Instructor permission is required to register for SLN (online) sections as of the first day of classes. No permission is necessary prior to that date. Please contact the instructor directly.***
MAR-200, Section 004
Scheduled Meeting Times
Type | Location | Date(s) | Day / Time |
---|---|---|---|
Lecture | Brighton Campus Building 12, Room 109 | Aug 29th, 2022 – Dec 16th, 2022 | Monday, Wednesday, Friday 9:00 am - 9:50 am |
Type | Lecture |
Location | Brighton Campus Building 12, Room 109 |
Date(s) | Aug 29th, 2022 – Dec 16th, 2022 |
Day / Time | Monday, Wednesday, Friday 9:00 am - 9:50 am |
***Open Educational Resource (OER) Courses have eliminated or reduced course material costs***
MAR-200, Section 014
Scheduled Meeting Times
Type | Location | Date(s) | Day / Time |
---|---|---|---|
Lecture | Brighton Campus Building 12, Room 229 | Aug 29th, 2022 – Dec 16th, 2022 | Tuesday, Thursday 11:00 am - 12:15 pm |
Type | Lecture |
Location | Brighton Campus Building 12, Room 229 |
Date(s) | Aug 29th, 2022 – Dec 16th, 2022 |
Day / Time | Tuesday, Thursday 11:00 am - 12:15 pm |
MAR-200, Section SL1
Scheduled Meeting Times
Type | Location | Date(s) | Day / Time |
---|---|---|---|
Lecture | Online | Aug 29th, 2022 – Dec 16th, 2022 | N/A |
Type | Lecture |
Location | Online |
Date(s) | Aug 29th, 2022 – Dec 16th, 2022 |
Day / Time | N/A |
***Instructor permission is required to register for SLN (online) sections as of the first day of classes. No permission is necessary prior to that date. Please contact the instructor directly.***