SMT-217

Sport Marketing

The course focuses on the theoretical backbone that makes sport marketing such a unique and vibrant subject and focuses on marketing in a sport-specific context. Students will learn how to build a sport marketing plan, study the behaviors of sport consumers, and gain an understanding of market segmentation and pricing. Exploration of promotion, sales, distribution, and public relations in sport are key aspects of the course. Three class hours.

SMT-217 Sections for Fall 2022

With the following scheduling option(s)

2 Sections Offered

SMT-217, Section 001

CRN #20265
Traditional (In-Person)

Instructor(s)

Rocky Delfino

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureBrighton Campus
Building 12, Room 109
Aug 29th, 2022 – Dec 16th, 2022Monday, Wednesday, Friday
1:00 pm - 1:50 pm
Type Lecture
Location Brighton Campus
Building 12, Room 109
Date(s) Aug 29th, 2022 – Dec 16th, 2022
Day / Time Monday, Wednesday, Friday
1:00 pm - 1:50 pm

SMT-217, Section SL1

CRN #21244
Online/Virtual Campus (asynchronous)

Instructor(s)

Rocky Delfino

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureOnline
Aug 29th, 2022 – Dec 16th, 2022N/A
Type Lecture
Location Online
Date(s) Aug 29th, 2022 – Dec 16th, 2022
Day / Time N/A