MAR-200

Principles of Marketing

This course examines the business function of Marketing. Students will learn how marketers deliver value in satisfying customer needs and wants, determine which target markets the organization can best serve, and decide upon appropriate products, services, and programs to serve these markets. Topics include branding and product development, pricing strategies, marketing research, promotion, supply chain management and service marketing. Marketing metrics will be used throughout the course to assess the impact of marketing strategies. Three class hours.

Prerequisites

BUS 104 with a C or better and (MTH098 with a C or better or MCC Level 6 Mathematics placement.)

MAR-200 Sections for Spring 2023

With the following scheduling option(s)

5 Sections Offered

MAR-200, Section 002

CRN #27297
Traditional (In-Person)

Instructor(s)

Gerald Marx

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureBrighton Campus
Building 12, Room 225
Jan 23rd, 2023 – May 19th, 2023Monday, Wednesday, Friday
9:00 am - 9:50 am
Type Lecture
Location Brighton Campus
Building 12, Room 225
Date(s) Jan 23rd, 2023 – May 19th, 2023
Day / Time Monday, Wednesday, Friday
9:00 am - 9:50 am

MAR-200, Section 010

CRN #27305
Principles of Marketing-WR
Traditional (In-Person)

Instructor(s)

John Striebich

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureBrighton Campus
Building 12, Room 229
Jan 23rd, 2023 – May 19th, 2023Tuesday, Thursday
9:30 am - 10:50 am
Type Lecture
Location Brighton Campus
Building 12, Room 229
Date(s) Jan 23rd, 2023 – May 19th, 2023
Day / Time Tuesday, Thursday
9:30 am - 10:50 am

MAR-200, Section 013

CRN #27308
Traditional (In-Person)

Instructor(s)

Gerald Marx

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureBrighton Campus
Building 12, Room 225
Jan 23rd, 2023 – May 19th, 2023Tuesday, Thursday
12:30 pm - 1:50 pm
Type Lecture
Location Brighton Campus
Building 12, Room 225
Date(s) Jan 23rd, 2023 – May 19th, 2023
Day / Time Tuesday, Thursday
12:30 pm - 1:50 pm

MAR-200, Section SL1

CRN #27313
Principles of Marketing-WR-SV
Online/Virtual Campus (asynchronous)

Instructor(s)

Kathleen Borbee

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureOnline
Jan 23rd, 2023 – May 19th, 2023N/A
Type Lecture
Location Online
Date(s) Jan 23rd, 2023 – May 19th, 2023
Day / Time N/A

***Instructor permission is required to register for SLN (online) sections as of the first day of classes. No permission is necessary prior to that date. Please contact the instructor directly.***

MAR-200, Section SL2

CRN #27314
Principles of Marketing-WR-SV
Online/Virtual Campus (asynchronous)

Instructor(s)

Kathleen Borbee

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureOnline
Jan 23rd, 2023 – May 19th, 2023N/A
Type Lecture
Location Online
Date(s) Jan 23rd, 2023 – May 19th, 2023
Day / Time N/A

***Instructor permission is required to register for SLN (online) sections as of the first day of classes. No permission is necessary prior to that date. Please contact the instructor directly.***