COM-109

An Introduction to Public Relations

A survey of the roles and responsibilities of the public relations professional in private and public organizations. Examination of the importance of the audience and audience research in public relations program planning, how public relations differs from advertising and the use of traditional publicity tools like press releases and press kits to reach targeted audiences. Exploration of the use of the Internet to reach key stakeholders and its use as a distribution channel for publicity. Recognition of the importance of ethics, integrity and relationship building as a cornerstone of public relations. Three class hours. .

COM-109 Sections for Spring 2014

With the following scheduling option(s)

3 Sections Offered

COM-109, Section 001

CRN #21370
Traditional (In-Person)

Instructor(s)

Mary-Jo Popovici

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureBrighton Campus
Building 12, Room 129
Jan 21st, 2014 – May 22nd, 2014Tuesday, Thursday
9:30 am - 10:50 am
Type Lecture
Location Brighton Campus
Building 12, Room 129
Date(s) Jan 21st, 2014 – May 22nd, 2014
Day / Time Tuesday, Thursday
9:30 am - 10:50 am

COM-109, Section SL1

CRN #21375
Online/Virtual Campus (asynchronous)

Instructor(s)

Ilene Benz

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureOnline
Jan 21st, 2014 – May 22nd, 2014N/A
Type Lecture
Location Online
Date(s) Jan 21st, 2014 – May 22nd, 2014
Day / Time N/A

***Instructor permission is required to register for SLN sections as of the day before the official class start date. No permission is necessary prior to that date.***

COM-109, Section 181

CRN #23353
Traditional (In-Person)

Instructor(s)

Dresden Engle Olcott

Scheduled Meeting Times

TypeLocationDate(s)Day / Time
LectureBrighton Campus
Building 12, Room 211
Jan 21st, 2014 – May 22nd, 2014Tuesday
5:30 pm - 8:20 pm
Type Lecture
Location Brighton Campus
Building 12, Room 211
Date(s) Jan 21st, 2014 – May 22nd, 2014
Day / Time Tuesday
5:30 pm - 8:20 pm