SMT-217
Sport Marketing
- 3 Credit Hours
- Health and Physical Education Department
- Fall 2014
This course focuses on the theoretical backbone that makes sport marketing such a unique and vibrant subject and focuses on marketing in a sport-specific context. Students will learn how to build a sport marketing plan, study the behaviors of sport consumers, and gain an understanding of market segmentation and pricing. Exploration of promotion, sales, distribution, and public relations in sport are key aspects of the course. 3 credits.
SMT-217 Sections for Fall 2014
1 Section Offered
SMT-217, Section 001
CRN #20265
Traditional (In-Person)
Scheduled Meeting Times
Type | Location | Date(s) | Day / Time |
---|---|---|---|
Lecture | Brighton Campus Building 09A, Room 112 | Sep 2nd, 2014 – Dec 18th, 2014 | Monday, Wednesday, Friday 1:00 pm - 1:50 pm |
Type | Lecture |
Location | Brighton Campus Building 09A, Room 112 |
Date(s) | Sep 2nd, 2014 – Dec 18th, 2014 |
Day / Time | Monday, Wednesday, Friday 1:00 pm - 1:50 pm |