HSP-251: Hospitality Marketing
- 3 Credit Hours
- Hospitality Department
- Spring 2024
Course Description
Students will learn the theoretical concepts of developing a start-up business and give a shark tank pitch that shares the 8 Ps of the product or service. Students will apply core competencies gained throughout the semester, such as PRICE (planning, research, implementation, control & evaluation) to their start-up. The shark tank experience will simulate the personal selling skills needed in the hospitality industry, while demonstrating the marketing strategies necessary to ensure success. Core competencies are achieved in basic accounting, inventory management, human resources, sales and marketing. Additional skill sets are acquired through the intensive use of computer competencies such as Internet literacy, uploading, e-mailing, downloading and instant messaging. Students will draw from previous course content to enable successful completion of this course.
HSP-251 Sections for Spring 2024
1 Section Offered
HSP-251, Section 180
Scheduled Meeting Times
Type | Location | Date(s) | Day / Time |
---|---|---|---|
Lecture | Brighton Campus Building 03, Room 158 | Jan 22nd, 2024 – May 17th, 2024 | Monday 5:30 pm - 8:20 pm |
Type | Lecture |
Location | Brighton Campus Building 03, Room 158 |
Date(s) | Jan 22nd, 2024 – May 17th, 2024 |
Day / Time | Monday 5:30 pm - 8:20 pm |