MAR-200
Principles of Marketing
- 3 Credit Hours
- Business Administration Department
- Spring 2020
This course examines the business function of Marketing. Students will learn how marketers deliver value in satisfying customer needs and wants, determine which target markets the organization can best serve, and decide upon appropriate products, services, and programs to serve these markets. Topics include branding and product development, pricing strategies, marketing research, promotion, supply chain management and service marketing. Marketing metrics will be used throughout the course to assess the impact of marketing strategies. Three class hours.
Prerequisites
BUS 104 with a C or better and (MTH098 with a C or better or MCC Level 6 Mathematics placement.)
Register for this CourseView Final Exam ScheduleMAR-200 Sections for Spring 2020
6 Sections Offered
MAR-200, Section 002 — CRN #27297
3 Credit Hours — Classroom
Scheduled Meeting Times
| Type | Location | Date(s) | Day / Time |
|---|---|---|---|
| Lecture | Brighton Campus Building 12, Room 107 | Jan 21st, 2020 – May 23rd, 2020 | Monday, Wednesday, Friday 9:00 am - 9:50 am |
| Type | Lecture |
| Location | Brighton Campus Building 12, Room 107 |
| Date(s) | Jan 21st, 2020 – May 23rd, 2020 |
| Day / Time | Monday, Wednesday, Friday 9:00 am - 9:50 am |
MAR-200, Section 004 — CRN #27299
3 Credit Hours — Classroom
Scheduled Meeting Times
| Type | Location | Date(s) | Day / Time |
|---|---|---|---|
| Lecture | Brighton Campus Building 12, Room 109 | Jan 21st, 2020 – May 23rd, 2020 | Monday, Wednesday, Friday 11:00 am - 11:50 am |
| Type | Lecture |
| Location | Brighton Campus Building 12, Room 109 |
| Date(s) | Jan 21st, 2020 – May 23rd, 2020 |
| Day / Time | Monday, Wednesday, Friday 11:00 am - 11:50 am |
MAR-200, Section 013 — CRN #27308
3 Credit Hours — Classroom
(Principles of Marketing-WR)
Scheduled Meeting Times
| Type | Location | Date(s) | Day / Time |
|---|---|---|---|
| Lecture | Brighton Campus Building 12, Room 107 | Jan 21st, 2020 – May 23rd, 2020 | Tuesday, Thursday 12:30 pm - 1:50 pm |
| Type | Lecture |
| Location | Brighton Campus Building 12, Room 107 |
| Date(s) | Jan 21st, 2020 – May 23rd, 2020 |
| Day / Time | Tuesday, Thursday 12:30 pm - 1:50 pm |
MAR-200, Section 014 — CRN #27309
3 Credit Hours — Classroom
(Princ of Market-COIL-WR-SV)
Scheduled Meeting Times
| Type | Location | Date(s) | Day / Time |
|---|---|---|---|
| Lecture | Brighton Campus Building 12, Room 107 | Jan 21st, 2020 – May 23rd, 2020 | Tuesday, Thursday 2:00 pm - 3:20 pm |
| Type | Lecture |
| Location | Brighton Campus Building 12, Room 107 |
| Date(s) | Jan 21st, 2020 – May 23rd, 2020 |
| Day / Time | Tuesday, Thursday 2:00 pm - 3:20 pm |
***Open Educational Resources (OER) Courses have eliminated or reduced course material costs.***
MAR-200, Section SL1 — CRN #27313
3 Credit Hours — SUNY Learning Network (Online)
(Principles of Marketing-WR-SV)
Scheduled Meeting Times
| Type | Location | Date(s) | Day / Time |
|---|---|---|---|
| Lecture | Online | Jan 21st, 2020 – May 23rd, 2020 | N/A |
| Type | Lecture |
| Location | Online |
| Date(s) | Jan 21st, 2020 – May 23rd, 2020 |
| Day / Time | N/A |
***Instructor permission is required to register for SLN (online) sections as of three days before the official class start date. Please contact the instructor directly. No permission is necessary prior to that date.***
MAR-200, Section SL2 — CRN #27314
3 Credit Hours — SUNY Learning Network (Online)
(Principles of Marketing-WR-SV)
Scheduled Meeting Times
| Type | Location | Date(s) | Day / Time |
|---|---|---|---|
| Lecture | Online | Feb 24th, 2020 – May 23rd, 2020 | N/A |
| Type | Lecture |
| Location | Online |
| Date(s) | Feb 24th, 2020 – May 23rd, 2020 |
| Day / Time | N/A |
***Instructor permission is required to register for SLN (online) sections as of three days before the official class start date. Please contact the instructor directly. No permission is necessary prior to that date.***
***Open Educational Resources (OER) Courses have eliminated or reduced course material costs.***
***Open Educational Resources (OER) Courses have eliminated or reduced course material costs.***