MAR-200
Principles of Marketing
- 3 Credit Hours
- Business Administration Department
- Spring 2022
This course examines the business function of Marketing. Students will learn how marketers deliver value in satisfying customer needs and wants, determine which target markets the organization can best serve, and decide upon appropriate products, services, and programs to serve these markets. Topics include branding and product development, pricing strategies, marketing research, promotion, supply chain management and service marketing. Marketing metrics will be used throughout the course to assess the impact of marketing strategies. Three class hours.
Prerequisites
BUS 104 with a C or better and (MTH098 with a C or better or MCC Level 6 Mathematics placement.)
Register for this CourseMAR-200 Sections for Spring 2022
4 Sections Offered
MAR-200, Section 002
CRN #27297
Classroom
Scheduled Meeting Times
| Type | Location | Date(s) | Day / Time |
|---|---|---|---|
| Lecture | Brighton Campus Building 11, Room 304 | Jan 24th, 2022 – May 26th, 2022 | Monday, Wednesday, Friday 9:00 am - 9:50 am |
| Type | Lecture |
| Location | Brighton Campus Building 11, Room 304 |
| Date(s) | Jan 24th, 2022 – May 26th, 2022 |
| Day / Time | Monday, Wednesday, Friday 9:00 am - 9:50 am |
MAR-200, Section 013
CRN #27308
Principles of Marketing-WR
Classroom
Scheduled Meeting Times
| Type | Location | Date(s) | Day / Time |
|---|---|---|---|
| Lecture | Brighton Campus Building 11, Room 300 | Jan 24th, 2022 – May 26th, 2022 | Tuesday, Thursday 12:30 pm - 1:50 pm |
| Type | Lecture |
| Location | Brighton Campus Building 11, Room 300 |
| Date(s) | Jan 24th, 2022 – May 26th, 2022 |
| Day / Time | Tuesday, Thursday 12:30 pm - 1:50 pm |
MAR-200, Section SL1
CRN #27313
SUNY Learning Network (Online)
Scheduled Meeting Times
| Type | Location | Date(s) | Day / Time |
|---|---|---|---|
| Lecture | Online | Jan 24th, 2022 – May 26th, 2022 | N/A |
| Type | Lecture |
| Location | Online |
| Date(s) | Jan 24th, 2022 – May 26th, 2022 |
| Day / Time | N/A |
***Instructor permission is required to register for SLN (online) sections as of one day before the official class start date. Please contact the instructor directly. No permission is necessary prior to that date.***
MAR-200, Section SL2
CRN #27314
SUNY Learning Network (Online)
Scheduled Meeting Times
| Type | Location | Date(s) | Day / Time |
|---|---|---|---|
| Lecture | Online | Jan 24th, 2022 – May 26th, 2022 | N/A |
| Type | Lecture |
| Location | Online |
| Date(s) | Jan 24th, 2022 – May 26th, 2022 |
| Day / Time | N/A |
***Instructor permission is required to register for SLN (online) sections as of one day before the official class start date. Please contact the instructor directly. No permission is necessary prior to that date.***